Every school has its trends—whether it’s the latest fashion, viral TikTok dances, or must-have snacks. But at my daughter Promise’s school, the latest craze isn’t a store-bought brand. It’s YumNums—her very own line of freeze-dried candy that’s turning heads, making waves, and selling out every single day.

From Idea to School Sensation

It all started as a simple idea: Promise saw an opportunity to bring something new and exciting to her classmates. While everyone else was munching on the same old candy bars and chips, she introduced them to something they’d never tried before—light, crispy, flavor-packed freeze-dried treats. Word spread fast, and soon, she was selling 10 bags a day, with classmates lining up to get their hands on her one-of-a-kind candy.

What Makes YumNums So Special?

Unlike traditional snacks, freeze-dried candy has a unique texture—crunchy, airy, and bursting with intensified flavor. It’s not something you can just grab at any gas station or vending machine, and that exclusivity makes it even more desirable. Plus, it’s fun to eat! Watching gummies puff up into crunchy, melt-in-your-mouth bites is an experience in itself.

Becoming the Candy Plug

What’s more exciting than selling out every day? Becoming “the candy plug” at school! Promise’s reputation has skyrocketed, and now, she’s known as the go-to person for the best snacks on campus. Some kids spend their lunch money on sodas and chips—others save up just to get a bag of YumNums before they’re gone.

Her classmates aren’t just buying the candy; they’re talking about it, sharing it, and even posting it on social media. This word-of-mouth marketing has made her small candy hustle an unstoppable force.

Lessons in Business & Entrepreneurship

Beyond the sales and popularity, this journey is teaching Promise real-world business skills:

• Marketing & Branding: She knows the importance of making her product stand out.
• Supply & Demand: Selling out daily? That’s a great problem to have!
• Customer Service: She’s learning how to build relationships with her customers.
• Money Management: Keeping track of earnings, reinvesting in more supplies, and planning for growth.

What’s Next?

Promise isn’t stopping here. She’s already brainstorming new flavors, packaging ideas, and even ways to expand beyond school sales. Could YumNums be the next big freeze-dried candy brand? At this rate, anything is possible!

Final Thoughts

Watching my 14-year-old daughter turn a simple idea into a school-wide phenomenon has been nothing short of amazing. It’s proof that when you offer something unique, delicious, and exciting, people will line up for it—no matter how young or new you are to the game.

So, the next time you’re looking for a sign to start your own thing, take it from Promise: Find what people love, make it better, and give them something they can’t get anywhere else. You just might become the next big thing in your own circle!try a bag https://watermelonyumnums.com/products/watermelon-yumnums-candy

Would you try YumNums if they were available at your school? Let us know in the comments!